Preparing for Sale


This track is about taking decisive action. Time is money, so don't waste it. ExitAdviser helps you to efficiently structure your time. Set up your schedule and get started with preparing your business for sale.


It's highly likely that you'll already have a view on the value of your business. This may have been the key factor influencing your decision to sell the business in the first place.

Furthermore, it may be that future personal plans depend critically on achieving your target selling price, or close to it. This may, or may not, be realistic.

ExitAdviser offers a proven, robust method to work out the business value. This online tool presents a range of possible values from which you can make your final decision.


Actions to take:


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Expected outcome:

Asking price decided.

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When it comes to communicating information about your business to a potential buyer, the Sales Memorandum is a key document. Investment of time in research, analysis and professional presentation of key information in the Sales Memorandum can pay dividends in terms of realizing a good price for your business. It also sets out the asking price and the terms and conditions on which you’re prepared to sell the business.

Key sections of the Sales Memorandum present summaries of the external trading environment to highlight key facts and trends, along with overviews of your business model, main activities and financial performance. It can also reassure potential buyers that you’re in control of the business and that you’ve made contingency plans to deal with any emerging issues.

The Sales Memorandum also drives content for the online promotional campaign. To ensure that the proposition portrayed is strong and consistent, thereby attracting attention from the most appropriate potential buyers.


Actions to take:


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Expected outcome:

Sales Memorandum prepared.

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