Go to Market Tool

Get your offer in front of buyers. It only takes a few clicks to get your targeted ad campaign under way. Your Landing Page is advertised on Google Search in conjunction with Google AdWords, visible on all platforms (mobile and desktop). Locally, countrywide, or globally.

Carpet cleaning business for sale in Albany, New York State


Business category, for example "restaurant", "car repair".

Business main location




What the business does

A brief description of the main purpose of your business and the sector in which it operates.

Asking Price

Type your asking price or -range. Leave blank if you prefer people to get in touch for a quote.

Copy fromBusiness Valuation Tool $220,000)

Comment on Asking Price

Add further comments (if any) on the asking price

Why the business is an attractive proposition to a buyer

It’s important here to be persuasive, highlighting the positive reasons why a buyer would want to buy your business, by describing its strengths and its potential for future development.

Reason for selling

Be careful here not to appear desperate to sell, avoiding any mention of negative reasons for selling-up and moving on.

Required buyer qualifications

In considering a prospective buyer, what are the minimum qualifications they need to have? By clearly stating your acceptable buyer criteria here, such as prior experience and available finance, can serve to significantly reduce applications from time-wasters.

Company website

Enter the URL address of your website. Leave blank if you do not want to reveal it.

Key financial facts and forecast

Business financial strength is of vital concern to potential buyers. Describe your company's financial position by providing facts about past performance, and where it's heading next.



Insert your video URL (YouTube) in the textbox below.


You can upload files such as documents, spreadsheets and presentations to be downloaded from your Landing Page.

Other settings

Switch to Advertising

Custom Advertising with Google AdWords

To get your own advertising campaign up and running on Google Search, just click START. To pause the campaign, click PAUSE.

Campaign status:


Location targeting allows your advert to appear in the geographic location that you choose: country, state, or around your city.

How it works

Your Landing Page is advertised on Google Search pages by displaying text ads (as pictured below) . The tool displays your ad on top of natural search results when buyers search for businesses for sale in the targeted area (i.e. your country, state or around your city).

Custom business for sale advert on Google search pages
Your custom ad on Google search pages

This tool works in conjunction with Google AdWords, the most efficient online advertising service with near 70% market share.

Advertising / clicks budget

Your advertising budget is expressed in term of clicks. That is, leads to your Landing Page. An initial amount of clicks is credited to your "Clicks Budget" when you sign-up to ExitAdviser’s service. The actual number of ad clicks are monitored on a daily basis and are deducted from the balance in your Clicks Budget. When your Clicks Budget gets low, just buy more clicks.

The keywords targeted are automatically selected according to the business category and location information you’ve provided. These keywords are matched up with actual search keywords to generate clicks on the ad and visits to your Landing Page.

About confidentiality

Confidentiality is of utmost importance when selling a business. With the assistance of this tool, you will publish a "blind" listing (i.e. your Landing Page) that camouflages your identity by describing attributes without revealing facts buyers or competitors can link specifically to your business. It’s your own freedom (and responsibility) to decide what to communicate to the market. You will choose whether to make your Sale Memorandum available on the Landing Page, and what information to include on it.


Important Information, please read carefully before using this Tool.

The Go to Market Tool is intended to kick-off your business sale with an initial allocation of free clicks arising from Google searches. There is no guarantee that your ExitAdviser campaign will lead to buyer click-throughs, or enquiries, or a business sale. If you wish further exposure for your business sale, ExitAdviser recommends that you consider other options, for example online market places or local advertising. ExitAdviser takes no responsibility for the content in your Sale Memorandum or on your campaign Landing Page. You are strongly recommended to double check the accuracy and suitability of information on your Landing Page before triggering your Google campaign.

Terms and Conditions